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SGH and SingHealth launch Singapore’s first bilingual health newspaper, Singapore Health

03 Nov 2009

Singapore, 3 November 2009 – Singapore General Hospital (SGH) and SingHealth Group today launched the inaugural issue of Singapore Health – a newspaper reporting on health-related matters affecting Singaporeans.

The bimonthly, tabloid-sized newspaper, which covers health and wellness, the latest medical breakthroughs, healthcare services and tips on navigating hospital processes, aims to elevate the level of health literacy among Singaporeans. Its content is packaged to make a digestible, informative and insightful read. Drawing on expert views and the specialist knowledge of medical professionals within SGH and the SingHealth Group, the newspaper hopes to be a practical and useful resource of information for readers.

Singapore Press Holdings (SPH) Magazines is the appointed publishing agent.

"Our partnership with SPH Magazines is more than just commercial. Jointly, we hope to break new grounds in empowering Singaporeans to be better partners with their doctors, especially in shared decision-making," said Mrs Tan-Huang Shuo Mei, Group Director, Communications & Service Quality, SingHealth and SGH.

SGH previously published OutramNow, a newspaper focusing on the latest developments in and around the SGH Campus at Outram Road. In a bid to maximise its appeal, SGH and the SingHealth Group continued with the successful newspaper format to present in-depth coverage on a wide variety of health-related topics, and added a dedicated Chinese language section. Singapore Health will also see an increased circulation, with more distribution points to widen its reach.

The 40,000 copies of Singapore Health will be available at the three hospitals, five national speciality centres and selected polyclinics under the SingHealth umbrella. Copies will also be handed out at high-traffic points within the CBD area.

The inaugural November-December 2009 issue was officially launched today.

About Singapore Health
Singapore Health is a vibrant new healthcare newspaper that targets anyone who is actively seeking ways to take charge of their health and well-being. This bimonthly paper is packed with updates on different medical conditions and treatments, cutting-edge healthcare services and useful health and wellness information, and is backed by research and expertise from Singapore General Hospital (SGH) and SingHealth.

About SGH
Singapore General Hospital (SGH) is Singapore’s largest acute care tertiary hospital, and national referral centre for specialities like Haematology, Orthopaedic Surgery, Plastic Surgery (Burns), Renal Medicine, Nuclear Medicine and Pathology. With 29 clinical specialities and nearly a million patient encounters yearly, SGH is the seat of medical education and centre for innovative treatments and medical breakthroughs. Dedicated to providing multidisciplinary medical care and backed by state-of-the-art facilities, SGH offers team-based quality patient care widely acknowledged to be the best in the world. For more information, please visit: www.sgh.com.sg

About SingHealth
SingHealth, Singapore’s largest healthcare group, is committed to providing affordable and accessible quality healthcare to patients. Its three hospitals, five national speciality centres and nine polyclinics, backed by internationally qualified medical specialists and advanced diagnostic and treatment medical technology, offer a complete range of multidisciplinary and integrated medical care. By pursuing excellence in the three pillars of Service, Education and Research, SingHealth aims to be the trusted leader in healthcare for its patients, partners, staff and the community. For more information, please visit: www.singhealth.com.sg

Members of the SingHealth group:

Hospitals: Changi General Hospital, KK Women's and Children's Hospital, and Singapore General Hospital

National Speciality Centres: National Cancer Centre Singapore, National Dental Centre of Singapore, National Heart Centre Singapore, National Neuroscience Institute, and Singapore National Eye Centre

SingHealth Polyclinics: Bedok, Bukit Merah, Geylang, Marine Parade, Outram, Pasir Ris, Queenstown, Sengkang, and Tampines

About SPH Magazines
A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of South-east Asia's leading media organisation Singapore Press Holdings (SPH). With over 100 titles covering lifestyle, special interests, luxury and new media, SPH Magazines' publications are among the highest circulating and best-read titles in their respective categories. It also has a strong custom publishing business, an award-winning IT portal, www.hardwarezone.com(R), an online marketing company, clickTRUE Pte Ltd, and a regional publishing subsidiary company, Blu Inc Media (HK) Ltd. With a presence in China, Indonesia, Thailand, Malaysia, the Philippines and Vietnam, SPH Magazines is set to be the Publisher of Choice in the region. Visit www.sphmagazines.com.sg for more information.


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Last Modified Date :11 Jan 2010